BAITS HARD LURES

Jatsui

The Bi'z Minnow 70 Sinking by Jatsui is a compact, sinking lure designed for light spinning and coastal trolling. Its aerodynamic shape allows for long, accurate casts, while the tight, vibrating swimming action draws in small predators even in current or murky water. Perfect for targeting species like Mackerel, Horse Mackerel, and Sea Bass, it comes in high-definition colors, including models with UV-reactive finishes—ideal for deep or low-light fishing conditions. Built to deliver responsiveness, visual appeal, and swimming stability on every retrieve. Key Features: Length: 70 mm Type: Sinking Technique: Light spinning, Coastal trolling Target fish: Sea Bass, Mackerel, Horse Mackerel Colors: Realistic + UV options

Shimano

The Shimano Exsence Galaslide 95F is a technical surface lure designed for targeting active predators like seabass and bluefish. At 95 mm, it combines a tight walk-the-dog motion with a splash effect on startup, drawing attention immediately after hitting the water. It sits slightly nose-up when at rest, helping to trigger aggressive strikes right from the first twitch. The internal magnetic weight transfer system enhances casting distance and accuracy, making it a reliable choice even in windy coastal conditions. Equipped with Shimano’s 3D Scale Boost finish, the Galaslide creates natural light reflections to deceive wary fish, especially in clear water. A built-in glass rattle emits sharp, high-frequency sound to further stimulate predators during stop-and-go retrieves. Key features: Length: 95 mm – Floating – Tight splash & walk-the-dog action Built-in: Scale Boost 3D, magnetic casting system, through-wire body High castability, strong sound cues, and visual realism A versatile and responsive topwater lure for anglers who demand performance in every cast.

Little Jack

Built to perform in the toughest fishing spots, the Little Jack Bilhouette offers a compact design paired with a highly enticing action. Its unique blend of popper and diving pencil movement triggers aggressive strikes even from the most cautious fish. Feather pectoral fins mimic the lifelike flutter of baitfish. Synthetic brush tail creates a pulsing, animated silhouette in the water. Line eye integrated into the cup, for fast and easy connection. Includes silicone tube to reduce snagging from the rear (rear ring and silicone tube included). Hook not included. Designed for anglers who demand performance, realism, and reliability in every cast.

Little Jack

Built to perform in the toughest fishing spots, the Little Jack Bilhouette offers a compact design paired with a highly enticing action. Its unique blend of popper and diving pencil movement triggers aggressive strikes even from the most cautious fish. Feather pectoral fins mimic the lifelike flutter of baitfish. Synthetic brush tail creates a pulsing, animated silhouette in the water. Line eye integrated into the cup, for fast and easy connection. Includes silicone tube to reduce snagging from the rear (rear ring and silicone tube included). Hook not included. Designed for anglers who demand performance, realism, and reliability in every cast.

Jatsui

The Jatsui Bi'Z Minnow 50 Floating is a highly responsive artificial lure, designed for light spinning and coastal trolling. Its 50 mm floating body makes it ideal for working shallow areas, harbor structures, and rocky shores. The lure features a lifelike swim with strong rolling and wobbling action, enhanced by the Mag Magnetic Balance System. This internal balancing mechanism stabilizes the lure's motion and allows for longer, more accurate casts, even in windy conditions. Outfitted with VMC 9650 treble hooks, the Bi'Z Minnow delivers fast, secure hook sets and excellent resistance under pressure. It performs exceptionally well with seabass, mackerel, horse mackerel, and other inshore predators targeting small baitfish.

Little Jack

The Zeigos by Little Jack is a highly realistic softbait designed for saltwater spinning, modeled after the body of a mackerel. Compact, precise, and lifelike, it's built to provoke strikes from even the most cautious predators. Key Features: "Ultimate Mackerel" body design, with a lifelike silhouette and detailed finish to enhance visual appeal. Fast and steady action, perfect for straight retrieves, light jerking, or twitching techniques. Separate soft fins (pectoral, dorsal, tail) add natural motion and realism to the lure’s swim. Equipped with BKK hooks, renowned for sharpness, strength, and hook-setting reliability. Ideal for both inshore and offshore spinning, this lure delivers top-tier performance and unmatched realism in every cast.

Little Jack

The Zeigos by Little Jack is a highly realistic softbait designed for saltwater spinning, modeled after the body of a mackerel. Compact, precise, and lifelike, it's built to provoke strikes from even the most cautious predators. Key Features: "Ultimate Mackerel" body design, with a lifelike silhouette and detailed finish to enhance visual appeal. Fast and steady action, perfect for straight retrieves, light jerking, or twitching techniques. Separate soft fins (pectoral, dorsal, tail) add natural motion and realism to the lure’s swim. Equipped with BKK hooks, renowned for sharpness, strength, and hook-setting reliability. Ideal for both inshore and offshore spinning, this lure delivers top-tier performance and unmatched realism in every cast.

Little Jack

The Zeigos by Little Jack is a highly realistic softbait designed for saltwater spinning, modeled after the body of a mackerel. Compact, precise, and lifelike, it's built to provoke strikes from even the most cautious predators. Key Features: "Ultimate Mackerel" body design, with a lifelike silhouette and detailed finish to enhance visual appeal. Fast and steady action, perfect for straight retrieves, light jerking, or twitching techniques. Separate soft fins (pectoral, dorsal, tail) add natural motion and realism to the lure’s swim. Equipped with BKK hooks, renowned for sharpness, strength, and hook-setting reliability. Ideal for both inshore and offshore spinning, this lure delivers top-tier performance and unmatched realism in every cast.

Shimano

Shimano Cardiff Folletta 50 ss, new minnow dedicated to trout research, developed in Japan this small artificial slow sinking allows us to probe many layers of water slowly to attract fish with a "wobbling" descent phase, ideal for fish listless. Available in many colors not only for trout but also for other predators, in light colors we can also recommend the search for sea bass.

Shimano

Shimano Exsence Beam Popper 130F – Engineered for long casts and explosive topwater strikes. The Exsence Beam Popper 130F is a next-generation floating popper developed by Shimano to deliver high-efficiency casting and dynamic surface action. With its aerodynamic profile and Jet Boost system, this lure excels in long-distance casting and maintains flight stability, even in windy or choppy conditions. The concave head generates loud popping sounds and wide surface splashes, mimicking distressed prey to trigger explosive topwater reactions. Integrated FlashBoost (internal reflective foil) and Scale Boost (realistic 3D scale effect) provide enhanced visual attraction, making it highly effective even in low-visibility environments. At 130 mm in length, the Beam Popper responds well to fast, aggressive retrieves while  maintaining great balance and control. Ideal for both inshore and offshore topwater fishing, it’s a serious tool for anglers targeting surface-feeding predators with precision and power.

Shimano

Shimano Exsence Fortuna 75F – A technical topwater lure for precision fishing in calm conditions. Designed for scenarios where seabass are wary or inactive, the Shimano Exsence Fortuna 75F excels at triggering surface strikes under flat water and clear visibility. Its compact body and streamlined profile allow for tight and responsive walk-the-dog action, easily achieved with subtle rod movements. Equipped with a magnetic weight transfer system, the lure achieves remarkable casting distance for its small size while maintaining a stable flight posture. A through-wire body structure ensures high strength and durability during hooksets and fights. Featuring 3D Scale Boost technology, it replicates the natural flash and texture of real baitfish, offering superior realism under high angling pressure. The oversized eye adds an extra trigger point for visual predators. At just 75 mm, the Fortuna 75F is a refined lure for technical inshore fishing in shallow or still waters.

Daiwa

The Daiwa Morethan Salt Pencil 110F has been further perfected thanks to the innovative Laser Impact technology. This lure, with an extraordinarily realistic appearance that recalls a forage fish, stands out for its excellent casting capabilities and versatility in its movements. Its particular floating structure imitates a debilitated fish, offering a fluid "dog walk" action that attracts the attention of predators. The exclusive Water Gill feature generates a subtle splash & pop effect, irresistible to marine predators. The 110F-LI model, thanks to the new enhanced design, integrates a reinforced body with a 1.2 mm welded through wire and a structure strengthened by ribs made with Laser Impact technology. This update eliminates the rigidity limitations of the previous model, making it also suitable for large prey. The new construction not only makes it ideal for catching sea bass, but prepares it to successfully deal with pelagic fish and other large prey. Furthermore, the increase in the thickness of the body has increased the weight, significantly improving the distance and precision of the throw.

Daiwa

The Daiwa Shore Line Shiner-Z Vertice R introduces the revolutionary patented Laser Impact (PAT. P) technology, based on a 3D multi-reflective structure. This system generates intense flashes, similar to the natural reflections of sardines, spreading them in multiple directions to attract fish even from a great distance. The Laser Impact reproduces the intermittent reflections typical of moving fish, offering a realistic imitation of prey Viva. It works effectively both day and night, even in low light conditions or in shaded areas, making it an ideal ally in any fishing context. Thanks to the aerodynamic design and the use of increased weight, the minnow reaches extraordinary casting distances. The shape of the body minimizes air resistance, while the weight shifts towards the tail to improve stability in flight. The tungsten oscillating system, which passes through the entire body, further optimizes speed and reduces energy dispersion during casting, guaranteeing superior precision and performance. Made in Japan.

Daiwa

The Daiwa Shore Line Shiner-Z Vertice R introduces the revolutionary patented Laser Impact (PAT. P) technology, based on a 3D multi-reflective structure. This system generates intense flashes, similar to the natural reflections of sardines, spreading them in multiple directions to attract fish even from a great distance. The Laser Impact reproduces the intermittent reflections typical of moving fish, offering a realistic imitation of prey Viva. It works effectively both day and night, even in low light conditions or in shaded areas, making it an ideal ally in any fishing context. Thanks to the aerodynamic design and the use of increased weight, the minnow reaches extraordinary casting distances. The shape of the body minimizes air resistance, while the weight shifts towards the tail to improve stability in flight. The tungsten oscillating system, which passes through the entire body, further optimizes speed and reduces energy dispersion during casting, guaranteeing superior precision and performance. Made in Japan.

Little Jack

The Little Jack Sayoris 135 is a lure that, while maintaining an incredibly realistic appearance, has undergone numerous improvements to ensure even bigger catches. Every part of the body has been optimized to enhance its effectiveness in the water. The body shape is inspired by the original model, but with an even more realistic design to deceive fish, even in the most challenging waters. The balance has been refined thanks to a new specially shaped weight, which helps improve the overall action of the lure. Available in two sizes, 135mm and 155mm, the Little Jack Sayoris offers both normal and heavy weight models, making it suitable for a wide range of fishing situations. Thanks to its versatility, it supports ultra-slow action with different fall speeds, allowing you to explore various water layers and find fish in the most difficult-to-reach areas. The natural roll action has been refined to clearly trace the line, making it easier to locate and catch both light and shadowed areas. Additionally, thanks to the ability to raise the rod vertically, the lure can be used at varying distances, boasting unmatched versatility that makes it perfect for use from the surface to beneath schools of fish. The original fins, positioned at the upper rear, stabilize the lure's posture in the water, further enhancing the roll action and making it even more natural. To ensure optimal performance, the Little Jack Sayoris 135 is equipped with BKK treble hooks, known for their penetration and strength. With this lure, any angler can be confident in tackling even the toughest waters with maximum success.

Shimano

Designed for Sea Bass, but equally suited to other top water predators, the Silent Assassin has a world-wide pedigree, which is set to be enhanced further by the inclusion of Shimano FLASH BOOST. Featuring the Shimano AR-C moving weight technology for increased casting distance and improved accuracy, the 129 (24g) size has recorded casts of 65 metres, enabling this lure to be used when the fish are hanging back from the shore or boat. Using a regular constant retrieve the Silent Assassin FLASH BOOST has a tight rolling action, but an aggressive action can be added by using sharp jerks or a gliding action using long pulls of the rod tip. The floating version also works well when paused and left to float slowly to the surface, before being jerked back down to its working depth. Increased attraction is also added by using Kyorin 3D holographic film which gives a remarkable life-like scale pattern. The sinking version of the Silent Assassin is the lure to turn to when the fish are lower in the water column.

Shimano

Designed for Sea Bass, but equally suited to other top water predators, the Silent Assassin has a world-wide pedigree, which is set to be enhanced further by the inclusion of Shimano FLASH BOOST. Featuring the Shimano AR-C moving weight technology for increased casting distance and improved accuracy, the 129 (26g) size has recorded casts of 65 metres, enabling this lure to be used when the fish are hanging back from the shore or boat. Using a regular constant retrieve the Silent Assassin FLASH BOOST has a tight rolling action, but an aggressive action can be added by using sharp jerks or a gliding action using long pulls of the rod tip. The floating version also works well when paused and left to float slowly to the surface, before being jerked back down to its working depth. Increased attraction is also added by using Kyorin 3D holographic film which gives a remarkable life-like scale pattern. The sinking version of the Silent Assassin is the lure to turn to when the fish are lower in the water column.

Rapala

Inspired by the legendary balsa design and effective "Wounded-Minnow" action of the Original Floater, the Rapala Floater Elite 85 combines strength and versatility. Ideal for long distance casting, it is suitable both for fishing in open waters and for finding trout in narrow and complex environments. Crafted with cutting-edge technologies, the Rapala Floater Elite 85 features a high-quality balsa body, reinforced pass-through tow points and a range of premium colorways, designed to fit perfectly suited to Australian fishing conditions. Thanks to its low center of gravity, this lure offers optimal performance in fast waters, quick recoveries and when trolling. Furthermore, it can be used as a twitch-bait, generating unpredictable movements that trigger attacks even from the most wary predators.

Daiwa

Under the guidance of expert Hiroki Wada, the famous Crazy 45SS has been completely rethought, reaching new heights of performance and effectiveness. Since its debut in 2010, this minnow has been noted for its innovative design, with a slim, curved body and a strategically placed scoop on top. Today, the new Daiwa PRESSO NYORO CLAZY represents a significant evolution, adapting to modern fishing techniques and the needs of enthusiasts. With a weight of 3.5 g, it offers excellent casting distances and the possibility of probing different layers of water, from the surface to the bottom, thanks to the countdown technique. Its optimized design generates sinuous and natural movements, irresistible even for the most apathetic and difficult to attract fish. The new version stands out for a longer and thinner body than the original model, improving its versatility and performance.

Herakles

HERAKLES MC29SSS is a crankbait designed for area and light spinning fishing, characterized by a classic design with a wavy body. This detail helps to create particular water flows during recovery, favoring the attraction of predators. The series offers a very wide range of colors, including Glow colors, suitable for various light conditions and water clarity. The MC model, short for 29 mm MOTH CRANK, is part of the Moth family due to its aesthetic concept, while the sinking SSS version is designed for slow or medium-slow retrieves. The crankbait is equipped with an internal tungsten ball which, in addition to ensuring excellent castability, gives the bait an unpredictable movement. During the regular retrieve, the bait makes lateral deviations which stimulate even the less active predators. This makes the MC29SSS particularly effective on apathetic fish. Every detail, from natural and reaction colors to glows, has been selected by the T.A. staff. with extreme care to face every fishing or competition scenario. The bait, 29 mm long and weighing 2.4 grams, is ideal for varied retrieval techniques and adapts perfectly to different fishing situations. RED EYES

Shimano

Jerk designed for use at sea, extremely captivating for a large variety of predators such as Sea Bass, Greenhouse, Barracuda, improved even more by the use of Shimano FLASH BOOST. Equipped with Shimano AR-C / JET BOOST mobile weight technology for greater casting distance and better accuracy, the 125 (25g) size has recorded casts of 70 meters, allowing you to reach even the furthest spots from shore, even in situations of strong headwind; it is a real bullet! It can be recovery is linear, but it gives its best when it is jerked. The floating version also works well with star & stop retrievals, letting it rise to the surface before being brought back to its working depth. Greater attraction is also added using Kyorin / SCALE BOOST 3D holographic film which offers extremely realistic liveries. The sinking version of the Silent Assassin is the bait to turn to when the fish are lower in the water column.

Herakles

HERAKLES MC29HF is the latest innovation in the Herakles area crankbait sector, characterized by a traditional design with a wavy body that optimizes water flows water during recovery. Available in a rich variety of colors, including some Glow variants, it is designed to adapt to different fishing conditions based on the clarity of the water. The name MC derives from *Moth Crank*, a bait with compact dimensions (29 mm) designed for the fishing area and light spinning. The acronym HF, *Hyper Floating*, indicates the ability of this artificial to offer fluid and dynamic swimming, characterized by a perfect balance between rolling and wobbling. With a smooth retrieve, the bait can reach a depth of 130-150cm, making it versatile for different fishing situations. Thanks to its ability to be retrieved with the stop&go technique, or as a high rod wakebait, the HERAKLES MC29HF confirms itself as a reliable choice for demanding anglers. Its low weight of 1.90 grams and length of 29 mm make it suitable for multiple fishing techniques and conditions. BLACK EYES

Seaspin

The SEASPIN BALOSSO 210 is a needle-type floating artificial bait, characterized by a horizontal structure which makes it very versatile in the recovery phase. Effective both on less active fish, especially in the winter months, using a slow linear retrieve or with a wide and delicate "walking the dog" movement, and on more dynamic fish, with a fast wtd retrieve and tighter. With a quick retrieve, it can hop on the surface of the water, simulating a fleeing fish, such as the garfish, which it resembles. Its aerodynamic shape and weight of 34 grams allow long and precise casts, making it ideal for reaching long distances. The BALOSSO 210 is equipped with a through armor and is equipped with BKK 4x strong break round treble hooks, offering optimal robustness for tackling fighting fish. Designed mainly for greenhouse and leccia fishing, it also showed notable performance on barracuda and sea bass during tests, demonstrating great potential on all species that attack bait on the surface.

Shimano

The Bantam World Minnow is a wonderfully versatile suspending minnow with a swimming depth of up to 1.5 meters. Extremely captivating, thanks to its particular action, even on linear recovery; it can be jerked or tweeted by emitting large bullets. Featuring Shimano's AR-C / JET BOOST mobile weight technology that stabilizes flight, improves distance and offers pinpoint accuracy, the World Minnow also contains FLASH BOOST technology to create additional visual attraction even when stopping; the particular lamella continues to emit flashes as the bait rises. For greater visual appeal, the use of the Kyorin / SCALE BOOST 3D holographic film offers extremely realistic liveries, capable of stimulating even the most apathetic predators.

Seaspin

The Seaspin Pro-Q 90 FLAT is the answer to the many requests from fishermen to have a WTD Pro-Q. 90 with horizontal arrangement. It can serve to stimulate even the most apathetic fish who from the bottom see a fish-shaped silhouette standing out on the surface. It has the same characteristics as the 90 from which it derives and is easier to trigger the wtd movement. Very reactive even in rough sea conditions. The Pro-Q. 90 FLAT is the model dedicated in particular to sea bass and dolphinfish with which it has given great results but in general to all fish that attack surface lures. The rattling is rather dull and produces light low-frequency sounds. Compared to the original it has a slightly wider "mouth" to create more splashes. BKK 4x strong break round treble treble hooks n°6.Slightly wider "mouth" to create more splashes.Very reactive and very easy to use even in rough seas.

Seaspin

The wtd Pro-Q. 120 FLAT by Seaspin is the answer to the many requests from fishermen to have a Pro-Q. 120 with horizontal arrangement. It can serve to stimulate even the most apathetic fish who from the bottom see a fish-shaped silhouette standing out on the surface. It has the same features as the Pro-Q. 120 from which it derives and is simpler in triggering the wtd movement. Very reactive even in rough sea conditions when having an immediately attractive lure can make the difference, in the few moments when you are fishing between one wave and another. Pro-Q. 120 FLAT is suitable for all predators that attack on the surface such as sea bass, bluefish, barracudas, dolphin fish, dolphin fish, amberjacks. The rattling is rather dull and produces light low-frequency sounds. Walking the dog with horizontal setup to stimulate even the most apathetic fish.Through armature and BKK 4x strong break round treble treble hooks of n° 2.Valid for all marine predators that attack on the surface.< br>Very reactive and very easy to use even in rough seas.

Seaspin

The Seaspin Pro-Q 120 K has the same characteristics as the wtd Pro-Q120 from which it derives but differs from it fundamentally because it features two BKK 4x strong break round treble treble hooks of the n°2. The wtd Pro-Q 120 K is suitable for all predators that attack on the surface such as sea bass, bluefish, barracudas, lecce, dolphin fish, amberjacks. It allows you to make long casts and is easy to use. The rattling is rather dull and produces light low-frequency sounds. Artificial with walking the dog action.ABS structure.Through armor and BKK 4x strong break round treble treble hooks, n°2.Valid for all marine predators that attack on the surface.It allows you to make long casts and is easy to use.

Seaspin

The Mommotti 160 S artificial bait by Seaspin is a sinking marine long jerk that integrates the MOMMOTTI family thanks to a complementary size, both in length and weight, to meet the ever-increasing market demand for a long jerk which optimizes medium/light equipment, both in the casting weight of the rods and in the weight of the braided lines. The lure features a slight thickening of the blade, which protects against any accidental breakage, and with a very narrow and aerodynamic body, to guarantee long casts in the most difficult marine weather conditions and excellent stability even in the presence of lateral currents. The choice of passing armor on a fairly slender body forced a particular design effort into the internal distribution of the tungsten weights, with constant attention to optimizing the swimming action. The latter is characterized by a slow descent with a slight roll and an immediate reaction with sinuous swimming in linear recovery from the first moments. The response to the jerk is very prompt, even simply with the wrist, with a messy swimming in which the lure emits particularly captivating flashes. Suitable for all marine predators such as sea bass, bluefish, barracuda, dolphin fish, dolphin fish, sea bream, amberjack and tuna. The Seaspin Mommotti 160 S will be a further winning weapon of the Mommotti family which over time has become the national and international reference for the entire panorama of marine long jerks, to the point that in Italy all the lures of this category. Swimming depth: 30-90cm.Through armor and BKK 3x strong break round treble treble hooks, n°6 resistant to marine corrosion.Sinuous and irresistible swimming and movable internal spheres for a very long cast.Captures all medium-sized marine predators.

Jatsui

The Jatsui Drake is a bait for bluefish, the perfect reproduction of a garfish, which bluefish prefers. Wide range of colors ranging from natural to more visible even in low light conditions. An exclusive raised scaled finish gives this lure an extreme naturalness in the water, increasing its fishing performance. Made of hollow ABS, it is equipped with through armor, which guarantees extreme resistance even with large predators. Inside the body there is a fixed lead, which allows a high range during casting and gives the lure a natural movement suitable for all types of recovery.

Jatsui

The Jatsui Drake is a bait for bluefish, the perfect reproduction of a garfish, which bluefish prefers. Wide range of colors ranging from natural to more visible even in low light conditions. An exclusive raised scaled finish gives this lure an extreme naturalness in the water, increasing its fishing performance. Made of hollow ABS, it is equipped with through armor, which guarantees extreme resistance even with large predators. Inside the body there is a fixed lead, which allows a high range during casting and gives the lure a natural movement suitable for all types of recovery.

Shimano

The new Exsence Responder 165 F from Shimano is a large, shallow type minnow, and has a strong and captivating swimming action, enhanced by the best Shimano technology - FLASH BOOST, JET BOOST and SCALE BOOST. If you like larger bass baits, you'll appreciate the 165mm Exsence Responder. The Exsence Responder 165 F has a sleek floating body that contains JET BOOST technology, which significantly increases casting performance and allows you to reach feeding fish at a distance. The addition of FLASH BOOST and SCALE BOOST increases visual attraction to the highest level, making this lure truly attractive in clear light conditions. The high vibration of the Responder action works very effectively when retrieved at constant speed, but maintains its stability when working jerks even in rough water.

Shimano

The Cardiff Refrain 50HS is a new sinking artificial bait equipped with Scale Boost for an extremely natural livery. Designed specifically for trout, but equally effective for other small freshwater predators such as perch and chub, it has an erratic action when retrieved and animated and a "shimmy fall" action when paused. The Cardiff Refrain 50HS is an excellent trout bait if you have to fish at a distance to reach very specific points. Although it is light and relatively small in size, thanks to the rear weight the Cardiff Refrain 50HS really flies through the air with arrow-like precision and can reach surprisingly long distances. Using a smooth, consistent retrieve generates a high-speed fluttering action, which is amplified by the straight-sided body shape and Scale Boost technology. The faster the recovery, the more aggressive the action; However, if you pause the Cardiff Refrain 50HS, it instantly transforms into an enticing "shimmy fall" action that plays an injured bait fish. Sinking minnow with rear weight balance for long distance casting. Fluttering action and high flash thanks to the flat design 'Shimmy fall' action when paused. Scale Boost technology for a realistic visual presentation in clear water.